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Ice cream shooting out of a man's jeans - hm, pretty weird!
Like the John Lewis department store Christmas ad in the UK, Spain's national lottery each year is eagerly awaited. Like most of this year's campaigns, both have been influenced by the COVID-19 coronavirus situation. This 1'30" ad for the 2020 edition is garnering a generally positive reaction for its depth of understanding and detail without a descent into mawkishness. The narrative is a broad-ranging... Read More
Every single day, 1.8 million kilograms of the UK's plastic waste is exported to other countries. In this arresting footage, titled 'Downing St Disaster', environmental organisation Greenpeace asks and answers the question: What would it look like if that exact amount was dumped on Downing Street? Located in the City of Westminster in London - hence the 'Wasteminster' parody tag - Downing St houses the official residences an... Read More
Well, here's one (in Spanish) that breaks the mould for banking ads. Spain's financial services group Bankinter puts out 1'30" of arresting visuals that are going down really well with viewers: they allude to the kind of tests the European Union subjects its bank notes to - worth watching just for this - and by extension illustrate tough everyday realities with the use of hard, visible cash... Read More
Well, if you don't like football that much, how do you feel about men's fashion? There's this thing called the FIFA World Cup coming up in June/July, and fans' eyes are avidly on the national teams, the trends, the injuries, the managers' choices, the venues, the politics, and so on and so on. National pride, social connection, and enjoyment are the main pillars of the lucrative branding and advertising opportunity. This campai... Read More
Puerto Rican singer, songwriter, and record producer Benito Antonio - aka Bad Bunny - finds himself in a tight spot here. Watch the full 1'20" to see whether/how he extricates himself. The ever-resourceful and perenially popular clothes chain Zara hits a new high in its already acclaimed advertising films? The Spanish brand says its BENITO ANTONIO collection was "born in Puerto Rico and rooted in the personal world of Benito Antonio Ma... Read More
British former footballer and manager Wayne Rooney takes us by surprise with this declamation from Shakespeare's 'Richard II' - as one YouTube viewer says, it's "the tonic I didn't know I needed". He's teamed with Palace, the London-based skateboard brand heavily influenced by 90s pop culture which was established in 2009. The streetwear company got together with sports apparel giant Nike ... Read More
Brazil is renowned for the quality of its football players, yet the nation hasn't won the World Cup since 2002. German automaker Volkswagen draws on its rich history of visually familiar vehicles to illustrate the dream of winning the globally popular sports event in this footage. Set to the classic samba 'O Amanhã', by João Araújo and Didi, and starring Carlo Ancelotti, current head coach of the men’s team, "th... Read More