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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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Wasteminster: Downing St plastics 'disaster'

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Wasteminster: Downing St plastics 'disaster' by Tree Elven on 20/05/2021
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Every single day, 1.8 million kilograms of the UK's plastic waste is exported to other countries. In this arresting footage, titled 'Downing St Disaster', environmental organisation Greenpeace asks and answers the question: What would it look like if that exact amount was dumped on Downing Street? Located in the City of Westminster in London - hence the 'Wasteminster' parody tag - Downing St houses the official residences an... Read More

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Paco Rabanne harnesses augmented creativity with Phantom robot

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Paco Rabanne harnesses augmented creativity with Phantom robot by Tree Elven on 09/12/2021
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Back in the Sixties, Spanish designer Paco Rabanne galvanised the French fashion world with his use of unusual materials such as metals and paper for his flamboyant clothing creations. You can see from this ad that his eponymous label - launched in 1966 with 'Manifesto: 12 unwearable dresses in contemporary materials' - is still in the business of surprise, and still on trend, not to say ahead of the wave... Read More

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'Wonder Woman' Serena Williams takes on rogue machines

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'Wonder Woman' Serena Williams takes on rogue machines by Tree Elven on 03/09/2021
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Fellow tennis legend John McEnroe makes a cameo appearance with his trademark "You cannot be serious!" exclamation as Serena Williams sees off a selection of ball-firing robots in this amusing ad for DirecTV. Attired as the superhero character Wonder Woman, the US player sets her formidable focus on overcoming the formidable-looking rogue machines, to promote the broadcast company's new streaming service of live ... Read More

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'We Need Your Pee' - a 2026 version of 'We Are The World'?

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'We Need Your Pee' - a 2026 version of 'We Are The World'? by Tree Elven on 20/08/2026
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"Mailing your pee to AI data centers has never been easier," says this ad by canned drinks purveyor Liquid Death. It picks up on the waves of protest against the water-guzzling data centers that are spring up all over, in its own inimitable 'anti-advertising' way. "AI data centers use millions of gallons of water to cool their servers," points out the US company. "So Liquid Death, Garage Beer, and Jason Kelce are as... Read More

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' Call daddy from the club at 2am oder aber Uber?'

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' Call daddy from the club at 2am oder aber Uber?' by Tree Elven on 17/08/2026
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Active in many metropolitan areas worldwide, US mobility company Uber here takes a relatable everyday tale to promote its app. The company says it "highlights just how strongly mobility routines shape our daily decisions", and Uber "as a genuine option in situations where many people may never have considered using the app before". Founded in 2009 wih the idea of being a high-end black-car service booked via a mobile pho... Read More

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Flipkart flips history: 'Not that British Raj. This British Raj'

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Flipkart flips history: 'Not that British Raj. This British Raj' by Tree Elven on 11/08/2026
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India's digital commerce platform Flipkart is 'settling an old score' this Independence Day by inviting customers to 'loot the British Raj'. It turns out to be a play on words to promote their Freedom Sale at this peak shopping season: the ad makes cheeky allusions to the British Empire but is actually reaching out to people called Raj who live in the UK. Flipkart 'loots' them by dropping Freedom Sale discount codes in the comments of their Instagram posts.

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"Cold, cruel, conniving....." BMW can help you get even!

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"Cold, cruel, conniving....." BMW can help you get even! by Tree Elven on 03/08/2026
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For almost 50 years, AGMC has delivered premium automotive products and services to its customers as the exclusive importer for BMW Group cars and Motorrad with six locations in Dubai, Sharjah and the Northern Emirates. In this absurdly amusing ad, it delivers an unusual conceit for BMW M cars. See what you think of the result - instant classic, instantly forgettable, somewhere inbetween? Whatever your considered respons... Read More

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