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Little Baby'sIce Cream, man's crotch

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Little Baby'sIce Cream, man's crotch by Tree Elven on 02/04/2016
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Ice cream shooting out of a man's jeans - hm, pretty weird!

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Spain's el gordo lottery strikes poignant note for Christmas 2020

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Spain's el gordo lottery strikes poignant note for Christmas 2020 by Tree Elven on 25/11/2020
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Like the John Lewis department store Christmas ad in the UK, Spain's national lottery each year is eagerly awaited. Like most of this year's campaigns, both have been influenced by the COVID-19 coronavirus situation. This 1'30" ad for the 2020 edition is garnering a generally positive reaction for its depth of understanding and detail without a descent into mawkishness. The narrative is a broad-ranging... Read More

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'Wonder Woman' Serena Williams takes on rogue machines

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'Wonder Woman' Serena Williams takes on rogue machines by Tree Elven on 03/09/2021
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Fellow tennis legend John McEnroe makes a cameo appearance with his trademark "You cannot be serious!" exclamation as Serena Williams sees off a selection of ball-firing robots in this amusing ad for DirecTV. Attired as the superhero character Wonder Woman, the US player sets her formidable focus on overcoming the formidable-looking rogue machines, to promote the broadcast company's new streaming service of live ... Read More

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Pokerstars bets on bold individuals

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Pokerstars bets on bold individuals by Tree Elven on 06/10/2020
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The largest real money online gambling site in the world, Pokerstars, offers one-minute glimpse of a successful life as one of its players through elliptical references to daring deeds and bold choices from a variety of individuals. The fact that it's shot in black and white adds a touch of old-style elegance. What do you think of it? Glamorisation of what can become a dangerous addiction? Or a cool ad that captures the excitement and entertainment of its subject area really well?

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Whimsical train commute

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Whimsical train commute by Tree Elven on 01/10/2024
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The UK's CrossCountry trains operator takes us on a cheery getaway trip with this 30-second escape from routine entitled 'A Break from the Norm'. Do you agree that it feels as though you've been away for far more than half a minute after watching it? CrossCountry, part of Europe's Arriva Group passenger transport network, radiates out from Birmingham New Street station. As described by Wikipedia, it operates intercity and other long-distance p... Read More

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Zara floats colourful retro with 'Cutie Circus'

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Zara floats colourful retro with 'Cutie Circus' by Tree Elven on 24/09/2024
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They say fashion comes around again every few decades, and popular Spanish chain Zara certainly works the carousel for this production. Styled by Harry Lambert, 'Cutie Circus' brings colour and fun to the serious business of fashion, with a touch of nostalgia thrown in. British-born Lambert, best-known for his work styling musician Harry Styles, told British Vogue magazine: “I love timelessness and the feeling of nostalgi... Read More

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Gucci guests give First Impressions of SS25 women's collection

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Gucci guests give First Impressions of SS25 women's collection by Tree Elven on 02/10/2024
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Who says you can't please all of the people all of the time? Well, we're not in fact disputing the ultimate truth of that, but luxury fashion house Gucci seems to do a pretty good job with its Spring Summer 2025 show revealing Sabato De Sarno’s new womenswear collection. This ad garners first impressions from a range of high-profile guests / brand ambassadors - Olivia Dean, Jin, Jessica Chastain, Jannik S... Read More

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AI-generated ad clothed as not an ad for Maserati

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AI-generated ad clothed as not an ad for Maserati by Tree Elven on 25/09/2024
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What? Well, here's the deal. The creators of this Artificial Intelligence (AI) - generated piece do stress that it's not, in fact, an ad - for luxury car Maserati. However, they would love to work with brands like Maserati, they acknowledge. Making it an ad for themselves, right? The Faceless AI Agency bills itself thus: "Our mission is to empower companies to unleash their creativity and achieve unprecedented success... Read More

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