Independent review site where you decide what's hot, what's not, by awarding gold stars
Independent review site where you decide what's hot, what's not, by awarding gold stars
Ice cream shooting out of a man's jeans - hm, pretty weird!
Like the John Lewis department store Christmas ad in the UK, Spain's national lottery each year is eagerly awaited. Like most of this year's campaigns, both have been influenced by the COVID-19 coronavirus situation. This 1'30" ad for the 2020 edition is garnering a generally positive reaction for its depth of understanding and detail without a descent into mawkishness. The narrative is a broad-ranging... Read More
Organ donation remains a contentious and emotionally charged issue. What do you think of this new initiative out of Germany, which provides a free tattoo for those wishing to be organ donors? As well as attracting attention and sparking conversation / awareness, the inking makes the wearer's wishes visible in situations where a relative's authorisation might otherwise be necessary. According to its creators, Germany has one of the l... Read More
The largest real money online gambling site in the world, Pokerstars, offers one-minute glimpse of a successful life as one of its players through elliptical references to daring deeds and bold choices from a variety of individuals. The fact that it's shot in black and white adds a touch of old-style elegance. What do you think of it? Glamorisation of what can become a dangerous addiction? Or a cool ad that captures the excitement and entertainment of its subject area really well?
British supermarket chain Tesco tickles the funnybone with this campaign telling the tale of what happened next when a boy nicked a grape from the fruit stall while grovery shopping with his mum. But there's a seriously worthy side to the chuckles: Set up in 1919, the store group has announced that it is doubling its Free Fruit & Veg for Schools programme from September, increasing participation from 500 to over 1,000 schools, wi... Read More
A brief glimpse into the upcoming CHANEL Cruise 2026/27 collection, which will be his first for the House by French-Belgian creative designer Matthieu Blazy. Shot in Biarritz, France, in evocative black and white by Julien Martinez Leclerc, it illustrates Blazy's aim of focusing on movement, the sea, and the history of the House. Contrary to what one might expect, the once-derided cruise industry appears to be booming, with the... Read More
This footage showcases progress in the development of implantable brain-computer interfaces (BCIs) by Neuralink, which was co-founded in 2016 by tech entrepreneur Elon Musk. It features voluntary participants in clinical trials who chose to share their personal experiences. Neuralink points out that its devices are investigational and are not commercially available or FDA approved. It also acknowledges that the pa... Read More
Lots of us will relate to the opening points made in this campaign by Dutch lager brand Amstel: advertising is manipulated and manipulative. Who knew? But certain protections have been preserved by these very mechanism. This picture portrayal may strike a 'show the beautiful reality' note, but it also feels inherently intrusive. The brand does ask the question we're likely asking ourselves, but is it enough to know t... Read More
